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DIVERSIFICATION
DIVERSIFICATION

DIVERSIFICATION OF PEUGEOT'S ACTIVITIES

 

DIVERSIFICATION OF PEUGEOT'S ACTIVITIES

Since the very beginning, PEUGEOT has diversified its production yet has always remained industrially consistent. Its strategy has constantly been in tune with the needs of the time and the environment.
DIVERSIFICATION

1824

FIRST MANUFACTURING DIVERSIFICATION

PEUGEOT Frères began manufacturing hand tools for all trades.
DIVERSIFICATION

1840

COFFEE GRINDER MANUFACTURING

PEUGEOT began manufacturing coffee grinders for domestic and commercial use (grocery shops, cafés, etc.). Although licence rights have now been transferred, the coffee grinders are still made today with the original mechanism.
DIVERSIFICATION

1852

STEEL CRINOLINE MANUFACTURING

8.5 tonnes of crinolines in steel, instead of the traditional and more fragile wicker, were produced every month.
DIVERSIFICATION

1933

ELECTRIC TOOLS

Manufacturing of PEUGEOT electric tools ceased in 1986.
DIVERSIFICATION

2012

CREATION OF THE PEUGEOT DESIGN LAB

PEUGEOT opened its innovative design studio to external, non-automotive customers.
PEUGEOT UNIVERSE